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Loretta Maxfield

Partner | Dundee

GDPR, Intellectual Property

Dual qualified in Scots and English law

A Partner in our IP, Technology and Media Team, Loretta is qualified in both Scots and English law and sits on the Law Society of Scotland's Sub-committee for Intellectual Property Reform.

Loretta works with a range of clients from individuals to educational establishments and large multinational companies (turning over in excess of £800M). In addition to general commercial contracts, she advises on information technology, regulatory compliance and media-related issues. Loretta’s key area of expertise is in relation to data protection and advises on all aspects of data protection and marketing laws including the General Data Protection Regulation (GDPR), Data Protection Act 2018 and e-Privacy Regulation, international transfers of personal data in often complicated processor and sub-processor relationships, supplier contracts, data sharing arrangements, marketing practices, customer profiling, data breaches and mitigating risk when handling personal data.  Loretta also leads our outsourced Data Protection Offering.

Loretta has enjoyed being seconded to several organisations including one of the UK's top companies for online innovation and separately, one of the UK's top research institutions. She also enjoyed a nine month secondment to the Business Development Office of a leading University, where she assisted the University by way of contract management with a view to maximising its intellectual property portfolio through various mediums including research contracts, collaborations and governance.


Legal 500 2020

Loretta Maxfield's Blog Entries

Preparing for FOISA: Registered Social Landlords

Scotland’s registered social landlords (RSLs) will be subject to the requirements of the Freedom of Information (Scotland) Act 2002 (FOISA…

Posted on 5th April 2019

GDPR: Key cases so far

Google fined by national French data protection regulator On 21 January, Google LLC (Google’s French arm) was fined €50million by the…

Posted on 7th February 2019

ICO Guidance Published on Encryption and Selecting Processors

ICO publishes guidance on encryption and passwords On 1 November, the ICO published guidance for organisations specifically on the use of…

Posted on 7th February 2019

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